Membership Category

  • Associate

Institution

  • Sup'Management Maroc

Discipline(s)

  • Communication
  • Economy
  • Management
  • Marketing

Expertises

  • Sustainable Frugal Innovation
  • Entrepreneurship and the Circular Economy
  • Resource Management in Constrained Environments
  • Eco-Design and Resource Efficiency
  • Social Impact and SDGs

Biography

As a third-year economics researcher, I am interested in transforming resource constraints into strategic opportunities in Morocco. My research focuses on the link between intrapreneurship and frugal innovation to generate sustainable performance and meet the SDGs. My ambition is to support the emergence of circular and resilient economic models.

Affiliated research axes

Change and Transition Management

Planning Optimization

Resource and Product Maximization

Policy levers

The RRECQ is supported by the Fonds de recherche du Québec.
Fonds de recherche - Québec